As the lead creative for Verywell Health's digital package on obesity, I took charge of art direction, design, and UX/UI design to deliver a comprehensive and engaging user experience.
Collaborating closely with the editor, product manager, and developer, I spearheaded the creation of a visually compelling and highly functional editorial package.
My role involved developing a cohesive visual strategy, designing intuitive user interfaces, and crafting seamless navigation to enhance user engagement. By integrating the editorial vision with innovative design and user-centric principles, and working in tandem with the product manager and developer to ensure technical feasibility and smooth implementation, we successfully delivered an extensive story that provided valuable insights and guidance on the subject matter.